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This web site japantravel-bmj.com has the following in the web page, "Welcome to BMJs website! This guide to Japan will provide you with useful knowledge of the country and also aims to promote a mutual understanding between Japan and other cultures." We noticed that the website also stated " For many years, Japan has absorbed unconventional ideas and cultures from other countries, and so has an exquisite mix of traditional and modern cultures." It also said " We encourage you to explore our website and to discover the secrets of beautiful, mysterious Japan. This is my first post." The header had Japan Travel guide as the highest ranking optimized keyword. It is followed by Japanese culture, Japan guide, and Animation which isn't as ranked as highly as Japan Travel guide. The next words japantravel-bmj.com used was Manga. was included but might not be understood by search engines.